BMW Set to Discontinue the X4 Crossover-Coupe BMW has confirmed that it will be discontinuing the X4, its popular crossover-coupe model, as the company streamlines its lineup. The decision to axe the BMW X4 comes as a surprise to many, given the vehicle's success in the highly competitive luxury crossover segment. According to sources within the company, the primary reason behind the move to discontinue the BMW X4 is the recent launch of the second-generation X2. The new X2 has grown significantly in size, narrowing the price gap between the two models and making the X4's position in the lineup less justifiable. In a statement to Motor1 Italy, BMW officials explained that the larger, more upscale X2 has effectively eliminated the need for the BMW X4 in the company's portfolio. Customers seeking a more spacious and luxurious coupe-styled SUV can now opt for the X6, while those looking for something in between can consider the recently updated X3. The decision to discontinue the BMW X4 is a rare occurrence in the SUV market, where demand continues to soar. However, BMW believes that the move will help streamline its offerings and reduce overlap between models, ultimately benefiting customers by providing a clearer choice. While the exact timeline for the X4's discontinuation remains unclear, it is expected that production will cease sometime in 2025, following the launch of the revamped X3 later this year. The BMW X4 has been a strong performer for the brand since its introduction in 2014, but the company is confident that its other models will be able to fill the void left by the crossover coupe's absence. Despite the news of the BMW X4 being discontinued, fans of the brand's coupe-styled SUVs may have something to look forward to in the future. Reports suggest that BMW is planning to introduce a fully electric iX4 model around 2027, built on the company's upcoming Neue Klasse platform. This move would align with BMW's broader strategy of expanding its electric vehicle offerings in the coming years. The iX4 is expected to join a growing lineup of electric vehicles from BMW, including the iX3 crossover set to arrive in 2025 and the i3 sedan scheduled for 2026. By leveraging the Neue Klasse platform, BMW aims to deliver cutting-edge electric vehicles that combine performance, luxury, and sustainability. As the automotive industry continues to evolve, with a growing emphasis on electrification and efficiency, BMW's decision to discontinue the X4 and focus on new electric models demonstrates the company's commitment to staying ahead of the curve. While the X4 will undoubtedly be missed by its devoted fans, the promise of innovative electric vehicles like the iX4 offers an exciting glimpse into the future of BMW's lineup. The discontinuation of the BMW X4 marks the end of an era for the popular crossover coupe, but it also signifies the beginning of a new chapter for the German luxury automaker. As BMW navigates the rapidly changing automotive landscape, its ability to adapt and innovate will be key to maintaining its position as a leader in the industry. Source: BMW
